Turmerlicious chosen for Holland and Barrett!
As a small business start-up, it’s hard to find the spare cash for the logo/product identity and the tendancy is always to do it cheaply and change it later on. However, it will always be the single most important thing you do in any launch business, first impressions count especially if it is to be a product that sits on a shelf in a shop – it can literally make or break a product/service/business. Turmerlicious is just this – a new idea, a new product and a HUGE requirement for BUY ME shelf appeal. We designed the brand identity as a luxury, health product to appeal to those who already understood the health benefits of turmeric. We are very proud of the result, it stands proud on the shelf, and has been chosen to go into the shops of Holland and Barrett.