Ebb & Flow Row:

full boat graphic wrap, social media, event marketing.

From La Gomera in the Canaries to English Harbour, Antigua, the World's Toughest Row pushes competitors to their absolute limits, demanding unrelenting endurance and unwavering mental strength.

My role
Create an eye-catching boat wrap that boosts fundraising visibility and engages sponsors at every level. Drive social media engagement, with video content, reels, photography, website and stories, interviews and help achieve the £90k fundraising target, while managing all additional marketing print and design materials.

Result

Managed to get the team to their fundraising target of 90k despite very little contact with them, so hardly any content (photos, stories, messages) during the race!

I relied on music to create emotional engagement, particularly Luke Anyon and Lange's "Skyward Bound" and Chicane's "Offshore," combined with voice-over narration from Julie to carry the narrative forward.

The timing couldn't have been better—we hit the £90k target just as they stepped off the boat onto the jetty at English Harbour.

Values

Creativity with Purpose

Every design choice - from colour to composition - is intentional, strategic, and aligned with your brand’s goals.

Authenticity

We honour the unique voice and personality of each client, building visuals that feel genuine and true to their identity.

Clarity & Communication

Design should simplify, not complicate. We prioritise clear messaging, strong hierarchy, and meaningful storytelling.

Craftsmanship

Detail matters. We pursue excellence in typography, layout, colour theory, and visual polish.

Innovation & Growth

We stay curious, embrace new tools and trends, and continuously refine the craft to create modern, relevant work.

Collaboration

The best results come from partnership. We listen closely, work transparently, and build solutions together.

Sustainability & Responsibility

We aim to make design choices that are ethical, inclusive, and conscious of environmental impact.